Course Introduction

With the increase in globalization and multinational business, interpersonal networks in the business world are no longer limited by geographical location. As a professional in the workplace, managing the LinkedIn community platform is essential. A professional online presence is crucial for your career development, and LinkedIn is more than just a platform for job hunting; it can help you establish an attractive personal brand, build a company image, expand your professional network, and even bring unlimited business opportunities!

This course provides tutorials on setting up LinkedIn personal accounts and pages, along with many subtle yet essential LinkedIn techniques to help participants expand their professional networks. It is suitable for university students, working professionals, business owners, and individuals in various professional fields. Participants can learn how to showcase their professional backgrounds, skills, and experiences on LinkedIn to attract potential employers, partners, or clients, accelerate short to medium-term careers, explore more job opportunities, expand their networks, and discover contacts and opportunities that can help their career development.

Course Content

• Essential elements for a successful LinkedIn profile (Tagline, Summary, Experience, Qualifications, etc.).
• Clarifying the purpose of expanding your network and building your professional network.
• How to use practical LinkedIn techniques to connect with the right people.
• Writing a first message that leaves a good impression.
• Tips for communicating with people who can help you and considerations before sending connection requests on LinkedIn.
• Maintaining good relationships through LinkedIn features.
• Practical applications of LinkedIn and sharing successful case studies.

Workshop Format The course is delivered in a relaxed manner, featuring interesting examples and shared experiences, complemented by practice demonstrations, and group discussions.